Thursday, March 27, 2008

Piecemeal Peace in Palestine - one t-shirt at a time

Via: Terry Glavin

So, why did a Jewish guy from Boston want to source from a textile factory in Palestine? I'll let him tell you in his own words:

"While economic development is no substitute for a diplomatic settlement, no settlement can survive without a sustainable Palestinian economy. So while waiting for a diplomatic resolution, we have created a mechanism for ordinary citizens ofgood faith to build goodwill on the ground, and support the peace to come. The concept is simple. When faced with an apparently irresolvable conflict, if there is any one thing all parties agree on, do that one thing and see what happens."

Neiman's optimistic ideals and goals for No Sweat have garnered a lot of positive press over the past couple of years—they've even been the subject of an Al Jazeera profile. That said, No Sweat still needs major funding to pull off this experiment in entrepreneurial diplomacy properly. As Neiman put it, "Hamas has chosen guns. Abbas has bet on butter. If we don't provide Palestinians on the West Bank with butter—good private sector jobs NOW—Hamas and guns will certainly prevail."

See videoclip here.

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